When Eileen and Catherine (a super inspiring mom-and-daughter duo!!) were getting ready to launch their new mobile spray tan business in the San Francisco Bay Area, they knew they needed more than just a good logo and a cute Instagram handle. They needed visuals that would help them stand out, establish trust, and make an unforgettable first impression. That’s where I came in to create spray tan business marketing photos!
As a Boston-based brand photographer, I work with creative service providers all over the country—and this spray tan business marketing photoshoot was such a fun one to be part of. From day one, Eileen and Catherine had a clear vision for their business, Golden Glow SF: a luxury, sunless tanning experience that feels both personal and polished.
Bringing Their Brand to Life
For our first shoot, they packed up their mobile spray tan setup (yes—the whole tent and equipment!) and brought it to the studio. Not only did I get a crash course in how spray tans work, I also got to watch these two in action, demonstrating their professionalism, attention to detail, and warmth as a team. We created a mix of lifestyle images, behind-the-scenes shots, and classic branding portraits to showcase the full scope of their services and personality.
Spoiler alert: it worked. Those initial spray tan business branding photos helped Golden Glow stand out online and start building buzz in their local Bay Area community. Soon after, they came back and booked a full brand video, plus a set of prep videos to send to clients before and after their tans—talk about creating a seamless client experience!
A Business That’s Rooted in Expertise (And Family!)
Something I love about Golden Glow is that they’re not just friendly—they’re skilled. Eileen and Catherine were professionally trained by celebrity spray tan artist Isabel Alyssa, whose clientele includes Jennifer Lopez, Kim Kardashian, Kylie Jenner, and more. But beyond the big names, what really stands out is their dedication to getting the color just right for every single client.
From the prep videos to the branding photos, we focused on showcasing that balance of expertise and care. Whether they’re working with a bride, a fitness competitor, or someone just wanting a confidence boost before vacation, Eileen and Catherine bring warmth, precision, and a whole lot of glow to the process.
Why Brand Photos Matter, Especially for Beauty Pros
If you’re a beauty or wellness professional launching a new business, don’t underestimate the power of professional visuals. For Golden Glow, their brand imagery helped communicate their credibility and professionalism before they even booked their first client. It helped them look as high-end as the experience they offer—and that’s everything when you’re building trust online.
Spray Tan Business Marketing Photos
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If you’re based in the Boston area (or beyond!) and you’re ready to elevate your visual presence with a branding shoot or content video, get in touch!
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