Camrose Wine Co. – wine photography
Wine photography isn’t necessarily my ultimate passion but capturing product photography for a purpose-driven business totally is!
That’s why I absolutely LOVED working with Camrose Wine Co.’s owner, Annemarie, and all the fantastic ladies that made this photoshoot a success! Of course, Annemarie brought the wine, Kat’s Flower Affair supplied the blooms, and The Sunlight Space provided the perfect backdrop and gathering place for everyone, including the models!
meet Annemarie, owner of Camrose Wine Co. + Calazor Wine Co.
Annemarie is a resilient, multi-passionate entrepreneur and bioengineer who uses her dream of owning a wine brand to raise support and awareness for pediatric cancer. 🍷
Camrose Wine Co. is named after her sister, who passed away at 12 years old. Beyond the name, Annemarie also honors her sister by donating one dollar from each bottle sold to pediatric cancer research.
Working with Annemarie to create the brand photos and product photography she needed to launch Camrose Wine Co was lovely. I look forward to celebrating her success and documenting many more stages in her business.
“Some learn sooner than others that life is too short, but there is always a reason to cheers.”
Thanks for choosing me, Annemarie!
the brand she wanted to create
As a relatively new business, Camrose Wine Co. needed product (wine) photography that spoke to the lifestyle of its ideal clients. With every bottle sold, Annemarie wants to support pediatric cancer research and remind her customers to celebrate the precious life they have. “Be happy, be bright, be you,” Annemarie said. “Fall in love, listen to your heart, allow yourself to heal, land your dream job, and dye your hair crazy colors!” She passionately went on about living life fearlessly and joyfully.
And the purpose behind the Camrose Wine brand is precisely why we wanted the photos to feel playful, refined, and timeless. Between her Nashville brand designer and her label designer, we were equipped with a peachy/coral and robin egg blue/teal color palette.
the photos she needed
Practically speaking, Camrose Wine Co. needed photos for its website and social media presence. Annemarie wanted a large bank of evergreen images that included some lifestyle photography (which included models), flat lays, and product-only photos. She knew eventually she’d need photos for the holiday marketing season, too, but the priority was stocking her photography folder with on-brand, clear, and enticing wine photography. Just for fun (and to keep her potential customers engaged), I added several entertaining GIFs to our shot list. Because wine GIFs 🤌 Right?!
here’s what Annemarie said after her photoshoot:
“Thank YOU for helping my vision come to life! What a fun day that was, and I can’t wait for future shoots together! 💕” – Annemarie Mendonsa
Keep scrolling to explore the photos for yourself!
the results: Camrose Wine Co.’s wine photoshoot
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