We had the pleasure of working closely with Leslie Woods, one of the most esteemed realtors on the peninsula in the Bay Area, California. Leslie’s real estate expertise, honed over 11 years, is palpable – you can tell just by talking to her!
Our goal for her brand photos was to reflect her expertise, warmth, and friendliness, making her relatability and professionalism shine through.
Realtor Brand Photos: Personifying Silicon Valley Lifestyle
Our first task was to make sure that Leslie’s photos showcase her deep connection with the Silicon Valley lifestyle. Raised on the peninsula, Leslie’s understanding of the area’s unique offerings – its idyllic weather, rich culture, and diverse communities – is something she prides herself on. We aimed to capture this in her images, using her life-long residency and her deep ties with the community as a backdrop for our shots.
To accomplish this, we planned multiple shoots throughout the year, each at different locations embodying the Silicon Valley lifestyle. This approach not only provided us with a vast array of visually stunning content but also depicted the many facets of living in the area.
Building a Visual Library for Silicon Valley Real Estate Agent
Multiple shoots in a year allow us to continuously create a variety of fresh content, capturing Leslie in different settings and highlighting the different seasons of Silicon Valley. Each shoot helped to show her potential clients what it’s like to live and own a home here, and how Leslie can help make that dream a reality.
These regular brand photography sessions also provided us with an opportunity to capture Leslie in her element – be it negotiating a deal, engaging with the community, or working with her dedicated team of stagers, painters, designers, handymen, and inspectors.
We created a 6-month package for Leslie and did a total of 3 photoshoots in that time.
Capturing Authenticity and Expertise with Realtor Brand Photography
Our goal for Leslie’s real estate brand photos was not only to capture her professionalism, but also to convey her warm, personable, and detail-oriented personality. We believe in the power of authenticity and wanted to showcase Leslie as someone prospective homeowners can trust and relate to.
Scroll below to see the results of her 6-month project, and how we developed a cohesive brand image gallery for her to use across her marketing in both print + online!
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If you’re looking to bring your brand to life with scroll-stopping brand photography that captures the essence of your message and personality, you’re in the right place! 😉
Get in touch with us to schedule your free consult call so that we can create photos + videos that attract your ideal audience. The Emily Kim Photography team is available from coast to coast!